Marketing Yourself Can Make a Difference

One of the core beliefs in the United States is that if you work hard and do a good job, you will get ahead. Putting aside the obvious error of this belief for those hindered by racism, sexism, religious bigotry, homophobia and age-ism, most people grow to learn that this core value does not always ring true.

Putting your nose to the grindstone and working hard is appreciated and valued to a degree, but I’ve found that the person who gets ahead, isn’t always the smartest or doesn’t work the hardest  …  although those are two terrific qualities to have. People get ahead by being alert to opportunity. Sometimes those are internal to an organization. More often than not, they are external.

 

“But I don’t have time or interest in always looking for a job. I’m busy doing my current job and then I go home and want to spend time with my family and just have some fun.”

 

Would you be interested if I told you that job offers could arrive at your door with only a little periodic effort on your part? What if I told you that getting these jobs would probably be easier and pay you more because the people contacting you will have heard of you and see you as an expert?

This can happen using a few simple techniques.

  1. Blog about your experience and successes. Get your experience on to the web where others can find it.
  1. Become a public speaker on a subject. Conferences are held all over the country that focus on different things – technology, accounting principles, web design, a million things. Join an organization that you are interested in, get involved and become a speaker.
  1. Write a book or record an audio on a subject. Sell it on your website, on Amazon or through traditional channels.

 

I have found many people this way and helped them land their next job with far less effort.

 

© The Big Game Hunter, Inc. Asheville, NC  2008, 2016

Ask The Big Game Hunter

 

On this live blab, I answer two questions:

How should I respond to an ad that says they prefer to hire women and visible members of minority groups?

This is my second time interviewing with a firm; they seem to be stalling. What should I do?

Job Search Lessons from the Super Bowl

The Super Bowl is a game and, like sports in general it offers useful life lessons that we can take with us  …  if only we look below the surface. As I watch the gameeach year,  I see a number of things. How many did you see?

1. Winning is a team effort. The teams that make it to the game don’t get there by accident. There are teams of planners and leaders who are constantly evaluating player performance and performing competitive analysis of the team and its capabilities with others. Scouts are looking to improve it. A general manager looks at the draft and player cost to see where he can improve. Trainers and doctors are reviewing medicals. And then the coaches start getting involved.

You need to look at your own career in the same way in advance of when you need to make a job change. What is the market like for what you do? Do you excel, are you ordinary or below average? What can you do to upgrade your skills before management starts looking for lower cost alternatives? What is your real value (and understand that is a changing figure both up AND down)?

2. It is important to network to develop close and effective relationships with other professionals in your field. When management starts looking to hire new players, they are working with player agents who they often know from other negotiations. Doesn’t that make the process smoother for everyone?

3. Attack your search like your life depends on it. Teams often come out attacking their opponent on both offense and defense. You need to attack your search with ferocity and clear goals.

4. If your plan isn’t working, make adjustments. Both teams enter the locker room with concrete feedback about their plan and how it’s working or not working. If your plan isn’t working as well as you like, change it using the feedback you’re getting, just like the pros do. Analyze what is working and what isn’t and adapt.

5. Keep a level head about you. It’s one thing to play with a lot of emotion on the field, but it’s hard to sustain for 60 minutes. The teams come out with aggressive blitzes early in the game and attacking offenses before settling into a rhythm. In job searching, you may start off the search with a lot of fervor, but you need to remember that a search can take a long while. You need to manage your emotions for a 60-minute game and not just the first quarter.

6. Try not to be predictable. A football team that runs the same plays in the same sequence or under the same circumstances becomes predictable and other teams learn what they will do and will out perform them

7. Big mistakes don’t have to be critical. It’s one thing to be defeated on a play or a series. It’s another to make a bad call and be left exposed to a big play at a critical time. When you get to the end of the search it is best to have an agent negotiate for you rather than leave you exposed to your own emotional whipsawing; if you aren’t being represented by one, try to get input from trusted advisers with real knowledge (not your uncle who knows nothing about your industry but has good intentions).

8. Planning starts as soon as the game is over. As soon as the teams walk off the field, I can assure you that both will be planning for change for the next season and will take steps to rectify perceived weaknesses. What that means for you is that you continue your career development, training and networking even when you’ve just started a job. After all, the time when you have the most leverage in a negotiation is when you don’t need a new job.

 

 

© The Big Game Hunter, Inc. Asheville, NC  2008, 2016

 

The Question You Need to Be Able to Answer for Them (video)

 

In this video, I talk about the most important question you need to prepare for  . . . and you’ll never be asked it!

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Jeff Altman, The Big Game Hunter has been a career coach and recruiter for what seems like one hundred years.

Follow him at The Big Game Hunter, Inc. on LinkedIn for more articles, videos and podcasts than what are offered here and jobs he is recruiting for.

Visit www.TheBigGameHunter.us. There’s a lot more advice there.

Connect with me on LinkedIn

Pay what you want for my books about job search

Subscribe to TheBigGameHunterTV on YouTube  for advice about job hunting and hiring. Like videos, share and comment.

Trying to hire someone? Email me at JeffAltman@TheBigGameHunter.us

Do you need more in-depth coaching? Join my Coaching program.

Want to ask me questions via phone, Skype or Facetime? Have your job search questions answered.

Moving From the Public Sector to the Private Sector

Jeff Altman, The Big Game Hunter Answers a question from one of his connections on LinkedIn about how to move from the public sector to the private sector. 

 

Jeff Altman, The Big Game Hunter has been a career coach and recruiter for what seems like one hundred years.

Follow him at The Big Game Hunter, Inc. on LinkedIn for more articles, videos and podcasts than what are offered here and jobs he is recruiting for.

Visit http://www.TheBigGameHunter.us. There’s a lot more advice there.

Connect with me on LinkedIn

Pay what you want for my books about job search

Subscribe to TheBigGameHunterTV on YouTube  for advice about job hunting and hiring. Like videos, share and comment.

Trying to hire someone? Email me at JeffAltman@TheBigGameHunter.us

Do you need more in-depth coaching? Join my Coaching program.

Want to ask me questions via phone, Skype or Facetime? Have your job search questions answered.

Becoming a Success Is as Easy as Copying How Someone Else Made It

Too many people begin their job search at the point where they are annoyed or angry enough to take action. Job searches should begin years before that with a plan.

Let’s say you are starting your career and you want to become CIO of a large corporation. What steps do you need to take in order to achieve the top rung?

Well, you may have missed one criterion by not having an undergraduate degree from a top school … but you can rectify that with your Masters.

What else?

Not sure?

Well, reach out to CIO’s of top companies via e-mail or U.S. mail. Research them on Hoovers or Google them. Ask them about their backgrounds and what steps they took to achieve their position. Ask a million questions. Not everyone will answer, but some will.

Duplicate what they tell you.

Jeff, if it were that easy, everyone would be doing it.

That’s not true. Often, because of life circumstances (parenting, dating, job responsibilities, fear, laziness), we become distracted from our objectives and then give up.

We forget that we can get back in and adjust our time line and achieve some remarkable things.

For example, I trained for and ran the New York Marathon in 1990. I started off training with eight others and only two of us ran it. Six dropped off because, while training they got colds that threw off their original schedule. They thought, “Oh, I’m behind everyone else. I’ll never do it.”

Nonsense.

All that was necessary for them to do was to find the will to start running again. and they would have been fine.

Raise your hand if you have also given up when all that was necessary was to adjust your time line.

So ask questions of those who have already achieved what you hope to. Learn from successes and not cynics. When life circumstances interrupt your straight line to success, adjust your goals and timeline. Never surrender your dreams.

 

© The Big Game Hunter, Inc. Asheville, NC  2009, 2016

 

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Jeff Altman, The Big Game Hunter has been a career coach and recruiter for what seems like one hundred years.

Follow him at The Big Game Hunter, Inc. on LinkedIn for more articles, videos and podcasts than what are offered here and jobs he is recruiting for.

Visit www.TheBigGameHunter.us. There’s a lot more advice there.

Connect with me on LinkedIn

Pay what you want for my books about job search

Subscribe to TheBigGameHunterTV on YouTube  for advice about job hunting and hiring. Like videos, share and comment.

Trying to hire someone? Email me at JeffAltman@TheBigGameHunter.us

Do you need more in-depth coaching? Join my Coaching program.

Want to ask me questions via phone, Skype or Facetime? Have your job search questions answered.

Job Search Lessons from Super Bowl 50 (video)

 

There is a huge lesson for job hunters to be learned from Super Bowl 50.

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Jeff Altman, The Big Game Hunter has been a career coach and recruiter for what seems like one hundred years.

Follow him at The Big Game Hunter, Inc. on LinkedIn for more articles, videos and podcasts than what are offered here and jobs he is recruiting for.

Visit www.TheBigGameHunter.us. There’s a lot more advice there.

Connect with me on LinkedIn

Pay what you want for my books about job search

Subscribe to TheBigGameHunterTV on YouTube  for advice about job hunting and hiring. Like videos, share and comment.

Trying to hire someone? Email me at JeffAltman@TheBigGameHunter.us

Do you need more in-depth coaching? Join my Coaching program.

Want to ask me questions via phone, Skype or Facetime? Have your job search questions answered.

Use The LinkedIn Mobile App (Video)

 

It is much easier to network with LinkedIn’s mobile apps. Here, I’ll speak to a lot of the fuctionality and how to use it.

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Jeff Altman, The Big Game Hunter has been a career coach and recruiter for what seems like one hundred years.

Follow him at The Big Game Hunter, Inc. on LinkedIn for more articles, videos and podcasts than what are offered here and jobs he is recruiting for.

Visit www.TheBigGameHunter.us. There’s a lot more advice there.

Connect with me on LinkedIn

Pay what you want for my books about job search

Subscribe to TheBigGameHunterTV on YouTube  for advice about job hunting and hiring. Like videos, share and comment.

Trying to hire someone? Email me at JeffAltman@TheBigGameHunter.us

Do you need more in-depth coaching? Join my Coaching program.

Want to ask me questions via phone, Skype or Facetime? Have your job search questions answered.

Job Search Radio – Changing Careers

 

After so many years, you wake up and start listening to the rumblings ​in your mind and decide it’s time to change careers​. Or maybe your career has left you because of changes in the economy.

Changing careers offers an extra layer of complexity over changing jobs. My guest, Michelle Clarke, discussed the groundwork you should follow when changing careers.

Listen to the podcast on the web

Also available in iTunes, Stitcher, TuneIn and other podcasting services

Receive a complementary subscription to No B.S. Job Search Advice Ezine by subscribing in the right column of my website.

My job search, advice and career coaching has helped thousands people find work. If you would like my help throughout your search, schedule time for us to speak.